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Shop From Your Pocket: Designing for Better Mobile Shopping Experience

Sun, Lin
Master thesis
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Lin-Sun---Master-Thesis-2014.pdf (2.202Mb)
Year
2014
Permanent link
http://urn.nb.no/URN:NBN:no-46950

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  • Institutt for informatikk [3604]
Abstract
This thesis is concerned with development of efficient mobile applications for shopping on the go and takes a user-centered perspective, focusing on providing good customer experience. A case of an established wholesaler (providing traditionally business-tobusiness products and services, and in the process of switching to business-to-customer) is used to illustrate our user-centered approach to design of the mobile shopping application. A high-fidelity prototype of the app is developed with user participation and presented as the practical contribution of this work.
 
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