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dc.date.accessioned2013-03-12T09:59:19Z
dc.date.available2013-03-12T09:59:19Z
dc.date.issued2005en_US
dc.date.submitted2005-10-13en_US
dc.identifier.citationFloden, Asbjørn. Search engine credibility. Masteroppgave, University of Oslo, 2005en_US
dc.identifier.urihttp://hdl.handle.net/10852/17764
dc.description.abstractWhile search engines have become increasingly popular over the past years, little research is concerned with how they attend to credibility. Through interviews with six Norwegian search engine companies; this study reveals how search engines attend to areas affecting credibility. Search engines appear focused towards areas affecting credibility, yet their understanding of online credibility appears to be low. The study then compares the findings with a previous study of how users assess credibility online, and finds search engines and users to have a common focus on aspects affecting content credibility. However, their overall focus on aspects affecting credibility appears less similar. The thesis also looks at how dedicated search engines are to understanding users' preferences.nor
dc.language.isoengen_US
dc.titleSearch engine credibilityen_US
dc.typeMaster thesisen_US
dc.date.updated2006-02-24en_US
dc.creator.authorFloden, Asbjørnen_US
dc.subject.nsiVDP::200en_US
dc.identifier.bibliographiccitationinfo:ofi/fmt:kev:mtx:ctx&ctx_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&rft.au=Floden, Asbjørn&rft.title=Search engine credibility&rft.inst=University of Oslo&rft.date=2005&rft.degree=Masteroppgaveen_US
dc.identifier.urnURN:NBN:no-11791en_US
dc.type.documentMasteroppgaveen_US
dc.identifier.duo31302en_US
dc.contributor.supervisorMatthias Dörriesen_US
dc.identifier.bibsys06033777xen_US
dc.identifier.fulltextFulltext https://www.duo.uio.no/bitstream/handle/10852/17764/3/SearchEngineCredibility_AsbjornFloden.pdf


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